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Vurb Offroad Bash
Event Management & Marketing Activation lead
January 23'
Working with the team at Vurb to host the Offroad Bash at The Shoals MX. Managed a variety of elements including full site set-up and tear down, as well as live audio trouble-shooting, sponsor branding and infrastructure, as well as interacting and educating consumers around products from sponsors of the series, such as Stacyc and Honda.
We directed the Honda/Greenger E50 demo/photo shoot to provide clips and photos for social media and any other marketing they may want to produce.
The Stacyc race experience is one of the highlights of any weekend for the little groms. It's important to keep things fun while maintaining a safe and controlled environment for these demos, as well as providing useful tips and tricks to maximize the experience for the kids. It is always a huge win to be able to share our love of motorcycles with the next generation.